REVIEWS

ROAS: Return on Ad Spend formula

Do you want to understand whether your advertising budget is spent effectively o...

Targeted advertising on social media: how to set it up, advantages, disadvantages and useful tips

The targeted ad is essential for all brands, especially in a highly competitive ...

Facebook Campaign Budget Optimization: A Complete Review

Last year, Facebook announced the final migration to campaign budget optimizatio...

Facebook Split Tests: To Trust or Not To Trust

Running tests is a must, if you want to get the high performance results. Tests ...

Snapchat Ads Manager: Getting Familiar with the Functionality

All advertisers launching multi-channel ad campaigns never lose their interest f...

Advertise Your Offline Location and Measure the Business Results

Any business wants to get the maximum effectiveness of its social media advertis...