Classic retargeting is easy. You have looked over at several categories with smartphones on some website, and then ads like “The Best Cheap Phones You Can Buy in 2018” have started to pursue you. Dynamic retargeting is more intelligent. In this case, you are pursued
Reddit was founded in 2005 by two college friends. Nowadays, it’s one of the most visited sites in the US. On average, every month the site gathers over 14 billion page views. You can find all you want including sports, cryptocurrency, marketing, or just entertaining stuff. In this article, we’re going to take a look at how you can use the advertising platform provided by the Reddit recently.
Facebook Analytics is an analytics service for tracking user interactions with the product you are promoting. It allows you to look at the data in two dimensions – who interacts with your business and how.
Each Facebook ad campaign has its goal. This goal is where you lead the users. To fully evaluate the return from your ad activity, you always need to know, if the set goal has been achieved. Such a goal can be achieved offline. Then, it’ll
In May 2017, the Q&A platform Quora officially invited all advertisers to try out Quora Ads Manager after its beta test had been finished. Any user can now create an ad account and launch the delivery of the text ads across the platform. What can
Before you learn how to build complex social media ad strategies and assess their effectiveness, your first step is to get familiar with the Pixel Itself. In this article, we will cover the basics on how to work with Facebook Pixel.
Choosing a bid strategy is one of the steps in setting up an ad campaign on Facebook. What does this choice influence, and what is the difference between the options? We offer a short guide.